Cardinal Path’s response to COVID-19 Cardinal Path is sharing all we know to help marketers during COVID-19.  Learn more.

Let’s have a look at some great online tools that marketers can use to create and test landing pages without IT support. We had a look at eleven tools that provide a free trial A list of the tools below is sorted in alphabetical order.

Editor’s Note: This post was originally published in July 2013 and has been updated for accuracy of pricing, links, and features. We also added LeadPages, a tool that has been brought to our attention since we first created this list, and removed Premise for WordPress which is no longer available to new customers.

Formstack

www.formstack.com
Formstack enables the creation of landing pages with powerful forms.
Features: www.formstack.com/how
Highlights:

  • Focus on forms (variety of form elements and ability to create form with conditional logic)
  • Integration with a variety of third-party apps and plugins (payment processors, email marketing solutions, social media platforms, etc.)
  • Strong data security

Pricing: Different service levels from $39/month to $249/month. Free 14-day trial is available. Pricing details.

HubSpot

www.hubspot.com
HubSpot offers a powerful bundle of tools for inbound marketing needs.
Features: www.hubspot.com/products/landing-pages
Highlights:

  • Landing pages integrated with powerful inbound marketing software
  • Ability to attach forms
  • Ability to use follow-up emails

Pricing: Different packages from $200/month to $2,400/month for entire marketing software system. Free 30-day trial is available. Pricing details.

Instapage

https://instapage.com
Instapage is a tool for creating and A/B testing landing pages.
Features: https://instapage.com/features
Highlights:

  • Built for teams and agencies
  • 100+ templates available
  • Powerful A/B testing with analytics

Pricing: Different packages from $29/month to $127/month. Free 30-day trial is available. Pricing details.

Ion Interactive

ioninteractive.com
Ion Interactive solutions are focused on enterprise clients.
Features: www.ioninteractive.com/the-interactive-content-software-platform/
Highlights:

  • Focuses on enterprise clients
  • A team of experts is available to help with building pages and forms, customization, training sessions, etc
  • Enterprise level support

Pricing: Different packages from $3,000/month to $6,000/month.  Call for a personalized program.  Pricing details.

Kickoff Labs

www.kickofflabs.com
KickoffLabs offers a CMS for landing page set-up integrated with an email marketing solution.
Features: kickofflabs.com/features/
Highlights:

  • Integration with email marketing
  • Referral generation system
  • Campaign performance reports

Pricing: Different packages from $39/month to $149/month. Free 30-day trial is available. Pricing details.

Lander

www.landerapp.com
Lander provides the ability to create landing pages and then perform A/B split testing.
Features: www.landerapp.com/features
Highlights:

  • Easy-to-use editor
  • Variety of available layouts
  • Integration with third party tools (social media, email marketing, CRM, etc)

Pricing: Different plans from $37/month to $999/month. Free 14-day trial is available. Pricing details.

LeadPages

www.leadpages.com
LeadPages offers a landing page editor with a huge selection of available templates.
Features: www.leadpages.net/features
Highlights:

  • Integration with WordPress
  • Integration with major email service providers
  • Facebook compatibility for templates

Pricing: Different plans from $17/month to $199/month. Free trial is available. Pricing details.

LivePages

www.livepageshq.com
LivePages offers a drag-and-drop designer for landing page design and visitor insight info.
Features: www.livepageshq.com/landing-page-designer/benefits.php
Highlights:

  • Conversion tracking and visitor insights
  • Integration with third party tools (social media, Google Maps, etc.)
  • Integration with email marketing solution

Pricing: Different plans from $29/month to $199/month. Free trial is available. Pricing details.

Optimizely

www.optimizely.com
Optimizely offers a landing page editor with a focus on A/B and multivariate testing.
Features: www.optimizely.com/solutions/
Highlights:

  • Reporting dashboard with a focus on testing
  • Cross-browser testing
  • Integration with popular analytics tools

Pricing: Starter plan with limited features if free.  Pricing details.

PageWiz

www.pagewiz.com
PageWiz provides a landing page design tool with built-in testing functionality.
Features: www.pagewiz.com/Features
Highlights:

  • Built-in A/B testing functionality
  • Integration with a variety of widgets
  • A variety of design templates

Pricing: Different plans from $25/month to $199/month. Free 30-day trial is available. Pricing details.

Unbounce

unbounce.com
Unbounce provides a drag-and-drop page builder with customization features and A/B testing functionality.
Features: unbounce.com/features/
Highlights:

  • Easy-to-use landing page editor with advanced features
  • A variety of design templates
  • Integration with email, CRM, optimization and other tools

Pricing: Different plans from $49/month to $199/month. Free 30-day trial is available. Pricing details.

Sharing is caring!

Popular

COVID-19 Crisis Navigator​

In partnership with Dentsu, Cardinal Path helps you distill the overwhelming news and information into a bi-weekly report highlighting emerging trends and insights during the pandemic.

EXPLORE THE REPORT

Thank you for your submission.

Message Sent

Thank you.

Click here to download access the tool.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Success!
Your message was received.

Thank you.

Message Sent

Thank you for registering.

Thank you for submitting the form.

Thank you for your submission.

Thank you for your submission.

Message Sent

Thank you for registering.

Thank you for your submission.

Message Sent

Thank you for registering.

Thank you for registering.​

Paid media spend by Government websites increased a whopping 139% YoY in 2020.

2020 Online Behavior Live Dashboard

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

2020 Online Behavior Live Dashboard

Message Sent

Thank you for registering.

Thank you for submitting the form.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Thank you for registering.

Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.
Cardinal Path hosted a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

Message Sent

Success! Thank you
for reaching out.