Cardinal Path’s response to COVID-19 Cardinal Path is sharing all we know to help marketers during COVID-19.  Learn more.

We’re really excited to be launching our new site! We plan to have videos for you every week – tutorials on different Google Analytics and Google Tag Manager features and best-practices.

This week’s video:
Treemap Reports in Google Analytics

At first glance, the Google Analytics Treemaps reports may look like a weird Picasso painting, but give it a couple minutes of attention, and you’ll realize the ingeniously straightforward comparison of performance metrics for dimensions such as acquisition channels and AdWords campaigns.

[videoembed url=””]


State of Digital Marketing Analytics

The 2020 State of Digital Marketing Analytics examines the marketing technology that supports the world's most successful enterprises and highlights the challenges and strategies for navigating the new normal..