Cardinal Path’s response to COVID-19 Cardinal Path is sharing all we know to help marketers during COVID-19.  Learn more.

Our own Justin Cutroni recently gave a talk at Google Mexico. Subjects include:

  • Tracking conversions
  • Tracking [shopping cart] abandonment
  • Measuring Marketing Campaigns
  • Multi-Channel Measurement

Watch it below.


State of Digital Marketing Analytics

The 2020 State of Digital Marketing Analytics examines the marketing technology that supports the world's most successful enterprises and highlights the challenges and strategies for navigating the new normal..