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PublicInsite today announces that it has signed a one-year contract with the Canadian Agency for Drugs and Health Technologies (CADTH) to provide outsourced web analytics services. “We are excited at the benefits we can bring to help CADTH better reach, connect with, and engage their key audiences” said Alex Langshur, President of PublicInsite. “Our goal to leverage Web analytics to help CADTH make its knowledge and information products the most widely known, used and valued in the marketplace of ideas”. CADTH will be using PublicInsite’s patent-pending audience segmentation technology, as well as receiving Google Analytics support services. For more information about CADTH, please visit www.cadth.ca.

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The 2020 State of Digital Marketing Analytics examines the marketing technology that supports the world's most successful enterprises and highlights the challenges and strategies for navigating the new normal..

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