Reading Time: 3 minutes Since this post was published, Google have announced a significant shift in the timeline
Essential Guide to Integrating Salesforce & Google Analytics 360
Insights, Action, and Optimization across the User Journey
These days, it’s all about using the data you have to build more meaningful customer experiences. Google Analytics 360 now connects natively to the Salesforce Sales Cloud and Marketing Cloud, allowing marketers to gain a better understanding of content performance, measure marketing attribution, and improve audience activation.
In this guide you'll learn:
You may also be interested in:
Combating Personally Identifiable Information (PII) in Google Analytics Assessment, Mitigation, and Hardening Against Risk