Cardinal Path’s Stephane Hamel will present a session on how to use Google Tag Manager (GTM) to upgrade to Universal Analytics (UA) on February 6th, 2014.
The webinar will be a practical demonstration coupled with best practices in using GTM for UA and some information about tags, rules and macros.
Hamel has also put out a survey to his over 2000-member Google+ circle asking about UA migration and whether or not people are intending to use GTM. Survey results will be presented at the start of the webinar.
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