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The Achilles heel of online conversion tracking has always been…offline conversions. In this webinar, Irv Shapiro of DialogTech helps us address a big part of this problem as he walks us through integration of call data directly into Google Analytics. Irv also explores the business models in which phone tracking may be most critical, such as B2B, centralized Web and marketing operations vs. local conversions, and other “considered” purchases.

Don’t forget to register for our upcoming webinars in the Analytics Breakthrough series.

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For more about Google Analytics Breakthrough, visit http://www.gabreakthrough.com

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Click here to download access the tool.

Cardinal Path hosted a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

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Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.

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Paid media spend by Government websites increased a whopping 139% YoY in 2020.

2020 Online Behavior Live Dashboard

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2020 Online Behavior Live Dashboard

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