Today, people are more mobile and so is the Internet. People pay bills, read news, do shopping, and more using their mobile devices. Website owners should be aware of this fact and design their sites to be mobile-first and mobile-friendly.
The first questions a web analyst will be asked by website owners are: how many people visit my site using mobile devices, what is special about this segment of users, and what can I do to optimize my site for mobile? Thanks to Google Analytics, answering these questions is as easy as 1, 2, and 3!
  1. Create a data filter to include only traffic from mobile devices.
  2. Create a profile and include the filter created in the first step.
  3. View data.

1. Create a new data filter to capture only traffic from mobile devices

  • Go to: Analytics Settings -> Filter Manager -> + Add Filter
  • In the “Filter Pattern” box, add the list of mobile devices you would like to include in your report separated by the pipe character | (Vertical Bar).
Note: Google Analytics can only track web browsers that execute JavaScript.

2. Create a profile (Ex. Mobile Devices)

  • Go to: Analytics Settings -> Add Website Profile.
  • Check the “Add a Profile for an existing domain” radio button.
  • Apply the filter created in step 1 – Mobile Devices Users – into this new profile

3. View data

Select the Mobile Devices profile. All of the data in this profile is now just for mobile devices’ visitors.

Message Sent

Thank you for registering.

Cardinal Path hosted a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

Thank you for submitting the form.

Thank you for submitting the form.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Click here to download access the tool.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Success!
Your message was received.

Thank you.

Thank you for registering.

Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.

Message Sent

Thank you for registering.

Thank you for your submission.

Your request has been submitted and a rep will reach out to you shortly.

Message Sent

Thank you for your interest.

Thank you for registering.

You should receive a confirmation email from GoToWebinar with your unique webinar login information. If you do not receive this email or have trouble logging in to the event, please email asmaa.mourad@cardinalpath.com.

Thank you for subscribing!

You're now looped into the world's largest GMP resource hub!

Thank you for your submission.

Thank you for your submission.

Thank you for your submission.

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Thank you for your submission.

Thank you for your submission.

Message Sent

Thank you for registering.

Thank you for registering.​

Paid media spend by Government websites increased a whopping 139% YoY in 2020.

2020 Online Behavior Live Dashboard

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

2020 Online Behavior Live Dashboard

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Success! Thank you
for reaching out.