For a many years now, E-Nor has witnessed and documented the dominance of Google Analytics in the Fortune 500. Also, as the digital consulting agency for many United States government entities, we’ve noticed our government take steps towards digital measurement relying on Google Analytics as their tool of choice.
We wondered how the rest of the world is doing! With E-Nor’s global footprint, we’ve seen a significant adoption of Google Analytics and Google Analytics Premium in regions throughout the world, such as the Middle East and Europe.
Here are our findings: