Cardinal Path’s response to COVID-19 Cardinal Path is sharing all we know to help marketers during COVID-19.  Learn more.

 

People are always asking us: which digital analytics platform should we be using? They’re hoping there is a simple, cut-and-dried method for figuring out whether they should be using the free Google Analytics platform, Google Analytics Premium, Adobe Analytics, IBM Digital Analytics, Webtrends, Piwik, or another tool.

“But which one is best?” – We get that a lot too.  The truth is that none of these tools can simply be ranked from “best to worst” – any one of them could be the perfect fit depending on the needs of your organization.

Our newest whitepaper, “A Marketer’s Guide to Finding the Right Analytics Solution,” provides an overview of the major analytics platforms and offer insights into ways you can optimize your solution with the right skills, process, and best practices.  It also outlines the costs and opportunities of switching platforms, and suggest cases when it may be better to re-deploy your existing platform instead of switching to a new one.

Download the whitepaper.

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COVID-19 Crisis Navigator​

In partnership with Dentsu, Cardinal Path helps you distill the overwhelming news and information into a bi-weekly report highlighting emerging trends and insights during the pandemic.

EXPLORE THE REPORT

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Click here to download access the tool.

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Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.

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A unique link will be sent to you via email.

Cardinal Path is hosting a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

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