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Not the most exciting week in Vancouver. We’re being hammered by wind rain and darkness which seems to have set the city to sleep. Or maybe just me.

This week we have fixes for IE’s horrid CSS handling, modeling communication, social sharing of sales, and other alliteration.


 Internet Marketing and SEO

  • We start the week with Out of My Gord, and how we’re all succkers for sales. Specifically it’s about the FEED 2009 report which showed that people were far more interested in sending deals around than they were in otherwise interacting with brands, and the role of branding amidst social media age.
  • The EU is passing a new law that will require opt-in for third party cookies. Others have said the same, but I’ll still hop on the bandwagon and say that this is a very, very bad idea.


 Technology


 Web Analytics


 Web Usability


 Miscellaneous links of the week:

  • This week Youtube is implementing a skip button in pre-roll ads. This just goes to support the idea that Google is thinking about next generation advertising seriously: only making advertisers pay for ads people watch—and likely using skip data to modify quality score-esque metrics.
  • A very fun one from Six Revisions this week: The History of the Internet in a Nutshell.
  • More fun stuff: Noupe has a great big list of ugly government websites. I’m always amazed by how ugly these are, especially given that cities within these states often have very nice web pages.

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Paid media spend by Government websites increased a whopping 139% YoY in 2020.

2020 Online Behavior Live Dashboard

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