Cardinal Path’s response to COVID-19 Cardinal Path is sharing all we know to help marketers during COVID-19.  Learn more.

Why do people search for stuff like “the formula for a successful viral video”? In my last link of the day (which I haven’t posted thanks to a login-wall) people were asking about that, and it always blows me away that any reasonably intelligent person would ask a question like that. If your video was concocted from a formula wouldn’t that make it, I dunno, formulaic? Then again, the roller blading babies did go viral, so maybe that speaks to peoples insane interest in the uninteresting.

On a less ranty note we’ve got a roundup this week filled with great content such as: how to create a movement in under 3 minutes; Gmail’s drag and drop file uploading; and the effects (or lack thereof) of Google Instant on advertising campaigns.

  Internet Marketing and SEO
  Technology
  Web Analytics
  • The Omniture blog has a post on Time Based Analysis, watching when visitors return, to then find out what brought them back.
  • With all this talk about Evercookie there’s been a lot of hullaballoo about cookie privacy, which has prompted Stephan Hammel to post about Peterson’s WAA code of ethics. While I agree that the cookie fear is overblown, a code of ethics isn’t going to do much to stop people who are gathering personally identifiable information.
  User Experience
  • Thanks to 52 weeks of UX, I was forwarded to the Rocket Surgery Made Easy companion site. Very cool for people reading the book and looking for some extra info.
  • Six Revisions says the secret to creating a great user interface is “speaking the language” of your user. By which they mean using design elements that your users recognize. Ok, so maybe that’s not so revolutionary, but it does provide some nice advice .
  Miscellaneous links of the week:

Sharing is caring!

Popular

COVID-19 Crisis Navigator​

In partnership with Dentsu, Cardinal Path helps you distill the overwhelming news and information into a bi-weekly report highlighting emerging trends and insights during the pandemic.

EXPLORE THE REPORT

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Success!
Your message was received.

Thank you.

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Thank you.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Click here to download access the tool.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Thank you for submitting the form.

Thank you for submitting the form.

Cardinal Path hosted a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

Thank you for registering.

Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for your submission.

Message Sent

Thank you for registering.

You will receive a unique link to view the webinar via email.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Success! Thank you
for reaching out.