Google Analytics

Google Analytics 360 Suite: From Measurement to Optimization

Earlier today, Google announced the launch of the Google Analytics 360 Suite. As one of the earlier members of the…

11 years ago

Google Analytics on Accelerated Mobile Pages (AMP): Measuring User Behavior and Segmenting Content for Publishers

We live in a mobile era. About half of the world's population now owns a smartphone that they use to…

11 years ago

[Webinar Recording] Tracking User Journeys in Google Analytics

On Monday, February 22, 2016, we had a successful webinar on "Tracking User Journeys in Google Analytics: Cross-Domain, Cross-Device, and…

11 years ago

[Webinar Recording] Understand User Behavior and Customize the Data Set

On Monday, February 8, 2016, we had a successful webinar on "Understand User Behavior and Customize the Data Set: Google…

11 years ago

[Webinar Recording] Google Analytics How-Tos for Better Reporting and Bigger Insights

In a recent webinar hosted by the Digital Analytics Association, Feras Alhlou and Eric Fettman reviewed specialized Google Analytics techniques,…

11 years ago

Creating Calculated Metrics in Google Analytics

Learn how to build calculated metrics in Google Analytics by watching this video from Eric Fettman at gademos.com. Calculated metrics are…

11 years ago

[Webinar Recording] Best Practices for Google Analytics Configuration and Reporting

On Monday, January 25, 2016, we had a successful webinar on "Best Practices for Google Analytics Configuration and Reporting" by…

11 years ago

Google Analytics and Google Tag Manager Dominate Fortune 500 in 2015

See which analytics tool dominated the Fortune 500 the year before. For several years now, we've annually analyzed the tags…

11 years ago

New Google Analytics Feature: Browser Size

Screen Resolution has been available in GA and gets widely used for User Experience analysis. For example, we can use…

11 years ago

[Webinar Recording] Google Analytics Campaign Tracking for Accurate User Attribution

On Monday, November 30th, 2015, we had another successful webinar by our Google Analytics Training Director, Eric Fettman, as well…

11 years ago

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