Google Analytics

Url Tagging and Tracking Campaigns in Google Analytics

Back to Basics It's almost Christmas. "The most wonderful time of the year..." and maybe the most stressful as a…

11 years ago

Google Analytics Governance & Account Structure – 5 Considerations When Organizing Multiple Sites and Apps

You (or your client) may be a large brand with tens, hundreds or thousands of websites/apps under one main umbrella.…

11 years ago

[Webinar Recording] Using Google Analytics to Measure Success

On Monday, November 16th, 2015, our director of Google Analytics training, Eric Fettman, as well as Roberto Croci from Google…

11 years ago

Hit Count in Google Analytics

How Many Hits in my Google Analytics Account? Hit volume is now available within in the Google Analytics user interface!…

11 years ago

21 Item Google Analytics Checklist When Changing Your Domain

We recently had one of our largest clients change their entire name and domain after a re-branding. Especially for larger…

11 years ago

Google Analytics Best Practices: Copying a Goal from Test View to Working View using Share Asset

As a best practice, you should create a Google Analytics goal initially in a test view and then recreate it…

11 years ago

How to Take the Google Analytics Individual Qualification (GAIQ) Exam and Get Certified

UPDATED JUNE 2017What happened to the Google Analytics IQ Test?In recent weeks, we've received a number of calls from clients…

11 years ago

3 Core Considerations for Google Analytics Social Tracking

This article assumes a working knowledge of Google Tag Manager tags, triggers, variables, and data layer. To learn more about…

11 years ago

Google Analytics Account Configuration

Accounts, Properties & Views! A Google Analytics account needs to have at least one Property and each Property needs to…

11 years ago

Google Analytics’ Benchmarking Reports

The benchmarking reports allow organizations to compare their performance across a number of metrics to their peers. Peers can be…

11 years ago

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