To enter an emerging market, all you need to do is translate your website into the appropriate language and switch currencies. Right?
Think again!
In this video, Apala Lahiri Chavan (HFI’s resident expert on cross cultural design) looks at some of the surprising pitfalls of designing for emerging markets.
It’s a real eye-opener. Enjoy!
Overview Google Tag Manager (GTM) has introduced a powerful enhancement: the ability to retrieve Client…
If you’ve ever stared at a Google Analytics dashboard wondering where to start, or wished…
One of the first decisions a new Amplitude client must make is how to ingest…
This website uses cookies.