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Q: On you previous screen why did you choose one keyword? I think I missed your reasoning.

A: This was because we were using a landing page specifically targeted to that keyword. Sending the traffic generated by a specific keyword to a landing page optimized for that keyword will give you the best results.


State of Digital Marketing Analytics

The 2020 State of Digital Marketing Analytics examines the marketing technology that supports the world's most successful enterprises and highlights the challenges and strategies for navigating the new normal..