Categories: Data Strategy

AdWeek “Masters of Data”

It’s Advertising Week in New York City, and Wednesday (Day 3) was part of the “Data Track” of the event. So of course, our very own Alex Langshur, (Senior Partner and Co- founder at Cardinal Path), was on the scene! Alex moderated a panel discussion aptly named “Masters of Data”, which discussed how to overcome the fear of “Frankenmetrics”, and how to tame the beast that is mobile data and measurement.

The industry experts– who included leaders at Adobe, Index Exchange, Viant, and Neustar, weighed in on how the future of “data driven” solutions might look.

Click here to watch a recording of the discussion.

Author

mcoupar

Share
Published by
mcoupar

Recent Posts

A 2026 Resolution for Analytics Leaders: Make New Mistakes

As organizations set their resolutions for 2026, the focus often lands on familiar goals: more…

7 days ago

Google Tag Manager – New Built in Variables

Overview Google Tag Manager (GTM) has introduced a powerful enhancement: the ability to retrieve Client…

4 weeks ago

Introducing Analytics Advisor in Google Analytics: Platform Expertise at Your Fingertips

If you’ve ever stared at a Google Analytics dashboard wondering where to start, or wished…

1 month ago

This website uses cookies.