Reading Time: 8 minutes The claim that Google Analytics 4 (GA4) will change the internet may seem like a lofty statement, but it’s true. If we take a step
Global Report: Dentsu 2020 CMO Survey
The report investigates the strategies that separate Frontier CMOs – those who are well-prepared – from Follower CMOs, who believe they are less well prepared for the future.
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Reading Time: 3 minutes Google has announced the full release of Google Analytics 4 previously known as App+Web during its beta phase. Access Analytics Rising Conference 2020 on-demand to