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Maybe this will convince the Vancouver blog crowd to start posting some more, since this was a difficult week for the roundup. That said, we’ve still got posts on tracking twitter followers, improving peoples understanding of metrics, persuasive discounts, and more…

  Internet Marketing and SEO
  • Following the old topic of “will social media replace email” (the answer is ‘no’), adage has an article on how email marketing is stronger than ever, despite Nielsen’s note that emails share of time has declines 28%.
  • While I normally try to shy away from list posts in the roundup, Mashables “5 tools to track Twitter unfollowers” presents an interesting analysis opportunity. I’m still not sure what Ill learn from twitter “unfollowers”.
  Web Analytics
  User Experience
  Miscellaneous links of the week:


State of Digital Marketing Analytics

The 2020 State of Digital Marketing Analytics examines the marketing technology that supports the world's most successful enterprises and highlights the challenges and strategies for navigating the new normal..