Google announced Thursday that they are expanding mobile reports for Google Analytics. Mobile devices are now getting their own section within Visitors, below Technology. In the future this will likely get filled out with other multiple reports, but for now it looks like we just get a new mobile overview report, and a new devices report with enhanced segments.
This report will have the following “simple segmentation” options (those little blue links next to “viewing” and under the graph):
Mobile Device Info: Name and look of the device
Mobile Device Branding: Who made the device, with further segmentation of within each company segment offering particular devices..
Service Provider
Mobile Input Selector: Is it a keypad, a click wheel, a touchscreen, a joystick, a stylus?
Operating System
Screen Resolution
This isnt intended to be a major update, but gives an idea about Google’s mobile road map for Google Analytics. Obviously they see mobile as an important data set, and want to give you more options to analyze your mobile visitors.
Kent Clark
Some have compared him to the Dalai Lama, others to Kublai Kahn. When he isn't teaching third world children how to purify water with nothing more than a plastic bottle and a garden hose, he is creating mad waves for surfers off the west coast with little more than a paddle. Some say there is a boat involved, others that he walks on water.
Little is known about his background. he appeared from nowhere 15 years ago and claims heritage from a land with neither want not need. He makes little comment, stating only that it was a pretty cool place.
Fire does not burn him, cold does not hurt him. Words could... but they don't. When he passes, pedals fall off branches. When he speaks, hair tugs at skin, pulling just slightly in his direction.
He does not sleep but he does dream. He has muscled his way into the lives of the famous and whispered his way into their hearts. And in the wee hours he plays oboe softly, as if to sooth the night to sleep.