Cardinal Path

Acquisition of E-Nor to Join Cardinal Path Forms World’s Largest Google Analytics 360 Sales & Service Partner

Full story on AdExchanger

Read the press release.

Dentsu Aegis Network has acquired Google Analytics platform pioneer E-Nor to become part of Cardinal Path, creating a significant force around the Google marketing stack through expertise and licensing. 

With a client base including Fortune 500 brands such as Salesforce, Blue Cross Blue Shield, and Accenture, E-Nor’s global team will further boost Cardinal Path’s leadership in the marketing analytics space and complement its consulting services across data science, analysis & insights, and enterprise martech stack expertise. 

“We are bringing together business-critical, geographically diverse, and difficult-to-find talent which will further extend our delivery scale and thought leadership within the Google Marketing and Cloud market”, said Alex Langshur, Co-CEO, Cardinal Path. 

Feras Alhlou, Co-Founder & President, E-Nor has assumed the role of Chief Technology Officer with Cardinal Path, and said,  “Our values, passion for what we do, dedication to our customers, and depth of knowledge and experience, are very much aligned with Cardinal Path. Together, we will accelerate a joint vision to be the competitive advantage organizations need.”

Author

CP Marketing

Share
Published by
CP Marketing

Recent Posts

Back to The Future: Time to Move Beyond Cookies

Google announced in late April that it will not move forward with creating an in-browser…

5 days ago

Composable CDPs: The Future of Customer Data

Rethinking the Customer Data Platform Customer Data Platforms (CDPs) were built to bring all your…

2 weeks ago

Building a Scalable Analytics Program: When to Bring in DXA Tools like Contentsquare

Most analytics programs begin with foundational platforms like Google Analytics or Adobe Analytics. These tools…

1 month ago

This website uses cookies.