CP Marketing

11 Tactics for TV Attribution with Google Analytics and Google Cloud Platform

Definitive, comprehensive TV attribution remains quite challenging, but with a wide range of tips and tactics from E-Nor's consultants and…

7 years ago

Follow the Yellow Brick Road: Requirements Gathering with Customer Journey Mapping

Welcome back to the third installment of my blog series on Requirements Gathering. In this post, I'll be diving into…

7 years ago

Track All The Things!! The “Fire Hydrant” Approach to Requirements Gathering

Welcome back! In the first installment of this series on developing requirements for digital and marketing analytics data collection -…

8 years ago

This just in… A Google Data Studio Update

Google announced 3 important upgrades to Data Studio on Friday, March 7, 2019. After taking a closer look, I wanted…

8 years ago

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