TECHNOLOGY/MARTECH
Analytics Implementation
Drive clear and attributable marketing results with a best-in-class analytics deployment
Many organizations are relying on outdated or improperly-deployed analytics implementation
Your ability to compete in the digital economy depends on web analytics. Yet few marketers feel confident in making decisions based on their data inputs. Lack of governance and a virtual “wild-west” of tagging has led to ineffectiveness and inefficiency.
Cardinal Path has delivered thousands of successful analytics implementations
A robust implementation pays dividends. Through proper documentation, well-established and communicated governance, proper tagging, and repeatable processes to scale as you grow, your implementation will serve as a jumping-off point for your success.
Let’s discuss your analytics implementation needs
Implement a digital analytics program that:
- Wraps around your unique business
- Captures KPIs that are important to your organization and speaks your organizational language
- Supports definition of audiences that can be used to evaluate marketing source and channel performance and target in external platforms
- Integrate with and analyzes personalization and optimization efforts for higher conversion rates
A trusted analytics partner



Cardinal Path has been an excellent partner, bringing the analytics expertise and the development chops to architect the best solution and make it come to life.
–Steve Mulder
Director of User Experience & Analytics, NPR Digital Services






Free Google Analytics Training
Cardinal Path is offering free Google Analytics training to support organizations in these uncertain times. Bolster your organization’s internal analytics capabilities with our curated series of Google Analytics courses.