On June 14, I attended a networking event hosted by OPEN Silicon Valley. It was an all day event with…
There has been a lot of talk these days about the importance of setting goals and measuring outcomes in PPC.…
Q: On you previous screen why did you choose one keyword? I think I missed your reasoning. A: This was…
Q: Can we create one off landing pages specific to an industry and use SEO to drive traffic, with the…
Q: Is an A/B test an A combination, B combination and the original, or is one of the options the…
Q: How were you determining the demographics per individual query? A: The information was being determined by using the Adlabs…
If you missed VKI Studios live AMA webinar featuring Tom Leung of Google and John Hossack of VKI Studios, it…
"My name is Michael and I am a Google Website Optimizer... oholic?" Yes, I'll admit it: I find my self…
My background is in advertising. Many years ago, I read the classic book by Claude Hopkins, Scientific Advertising. The crux…
Google AdWords consists of four basic elements: campaigns, Ad Groups, keywords and Ad Text. Briefly, campaign settings examine 7 critical…
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