Browser OSs, free web analytics and the psychology of saving – The Monday June 6th Roundup

 

WWDC today, and everyone is glued to the live updates waiting to see what Apples ace up their sleeve is today. One of their cooler announcements is their cloud system which will sync docs you create across platforms. Like Google Docs except in an actual editor, not a web browser. Very, very cool.

Also today, we have more browser based operating systems, free web analytics tools, the psychology of saving and more…

Create

• It’s WWDC today, and if you’re an Apple fanboy you’re probably already glued to the coverage. If not, check out the Cole’s notes over at Gizmodo’s live coverage.
• Mozilla Labs has announced The Webian Shell and released a prototype. This is basically their attempt to bring together web browsers and OSs ala. ChromeOS. So far it’s just a fullscreen browser based around Chromeless, but it has a lot of potential.

Attract

• Get Elastic has three recent  Google  updates that you should know about. These are video previews, appended URl’s in text ads, and the GA site speed report.
• Inspired Mag has a wonderful infographic on the history of the social media. The reason I like this so much is its utter rejection of the idea of social media as a recent phenomena, talking instead about email, IRC, BBSs, Geocities, and the like. My only disappointment is the lack of focus on stuff like chat rooms, which were HUGE back in the 90s.

Analyze

• The GA blog has a post on the ideas behind the creation of GA V5. It’s kinda interesting in that it does explain a bunch of the reasons behind V5, specifically how it provides an extensible foundation for future development. Cool, I guess.
• Vandelay has a post on 11 free tools for web analytics. Of course it starts with GA, but then talks abotu AWStats, Piwick, and more.

Optimize

• Bokardo has part two of their interview with Christine Perfetti on Creating Engaged and Passionate Users (here is part 1 if you havent read it).
• Brandstrategyinsider (ooh that’s a mouth full) has a post on marketing and the psychology of saving, which provides some neat tips on communicating low prices without selling yourself short.