Develop a tailored digital analytics measurement strategy and roadmap for your business, supported by award-winning industry experts, thought leaders, and practitioners.
Defining the optimal approach to data collection and implementation, ensuring your analytics setup is designed to answer your most critical business questions.
Uncovering deep insights into how users interact with your digital properties, identifying patterns, pain points, and opportunities for engagement.
Developing a structured conversion rate optimization (CRO) program, outlining a clear plan for A/B testing and personalization to drive continuous improvement.
Designing and executing bespoke analysis projects and reporting frameworks to address specific strategic questions, overcome data challenges, or explore new opportunities for key stakeholders.
Leveraging statistical modeling and advanced analytics techniques to forecast trends, predict customer behavior, and inform forward-looking strategies.
Deep dive into your organization’s objectives, current measurement practices, and technical ecosystem to build a complete picture of your needs.
Develop a strategic measurement framework and actionable roadmap that connects your business goals to specific analytics initiatives.
Deliver the strategic plan and empower your teams to execute it, ensuring cross-functional alignment and establishing a foundation for ongoing success.
Ready to start building your data foundation?
Schedule a Discovery CallA regional telecom struggled to measure the digital channel's impact on company performance. Challenges included complex tracking across websites and apps, and internal misalignment on key success metrics. A comprehensive solution was needed to connect strategic goals with digital platform data.
App conversion rate year over year
Mobile app rating increase in one year
Increase in plan changes, a key action, year over year
Increase in monthly app sessions
"Cardinal Path helped prove the value of the digital channel within our organization at a time when many were skeptical as to its impact."
"Shifting to a data-first mindset was a big change for our organization. Having Merkle kick off our design journey with data at the center was just the momentum we needed to jump start the project. As we progressed together, I saw a shift in my team's collaborative approach. More calculated decisions, and a move toward a test and learn culture."
Let us show you how a tailored analytics solution can drive growth for your business.
Get in touch for a consultation.
Or call us at 1.443.542.4000
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Put some meaning into your data. Connect with our team to discuss your strategic data needs
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