shamel

Benchmark: Digital Analytics is still very immature

In late 2009 I published the first version of the Online Analytics Maturity Model – an easy approach to assess…

14 years ago

Who Runs Web Analytics in the top 500 Retail web site ? December 2011

(this is an archived post from the WASP blog) Introduction In November 2011, iPerceptions analyzed the top 500 retail websites…

14 years ago

True love magic formula: defining “engagement” for social media

For the general public, the term “engagement” means “a promise to marry, and also the period of time between proposal…

14 years ago

Social Media: are you invited to the party?

A while ago I had the chance to talk about social media ROI at a local event organized by Le Journal…

14 years ago

The effect of tabs on the time on page metric

Here's an interesting question I received from an analyst: Question: Do you know how Google Analytics handles browser tabbing when…

14 years ago

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