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A model for mature web analytics

This article was originally published in Dutch at Frankwatching. Author: Gerry van de Weijer, Web Analytics Consultant & blogger Many…

11 years ago

4 Ways to Set Up an Effective Google AdWords Campaign

You can set your Google AdWords campaign up for success by following these 4 basic fundamental steps: Pick a targeted…

11 years ago

Case Study: Nevada Commission on Tourism Uses Behavioral Insights to Double Conversions

The Nevada Commission on Tourism (NCOT) has one simple goal: to drive tourists and travelers to the state of Nevada.…

11 years ago

U.S. Cellular Talks Impact of Digital at Largest Google Hangout Ever

''We always suspected that online was driving a larger portion of sales, now we have a feel for exactly how…

11 years ago

HOW TO GET TO KNOW YOUR CUSTOMER WITH EXISTING DATA? STEP 4: TAKE ACTION

In our blog series focused on understanding your customer, we covered: Step 1: Finding and understanding your data sources Step…

11 years ago

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