ANALYSIS & INSIGHTS
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Unparalleled understanding of your market and opportunities
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Purchase intent drives 61% boost in customer lifetime value
Purchase intent research helped us move forward in two ways: showing us the site actions that did lead to offline sales, and definitively showing us which of those actions were most important, in order to help drive our testing efforts.
–Digital Analytics Manager, U.S. Cellular
Transform with Google Playbook
With best-fit martech, a comprehensive roadmap, and organizational enablement, brands can achieve their full potential and secure a competitive future through Google-powered digital transformation.