Having run a full-service digital marketing agency for over 10 years, Pat has a deep understanding of how various digital marketing initiatives and user experience interact toward advancing a strategic goal. Away from technology, you’ll find her buying and rehabbing rent houses, enthusiastically volunteering or engineering the laziest way to garden. This thrill-seeker loves adventures from sky-diving to scuba-diving.
With nearly 7,000 unique vendors in the CDP and DMP space, the marketing technology space is as vast as it is complex. How does your martech stack compares to leading organizations?