CP Marketing

Cardinal Path POV: Summarizing Google’s Key Product Updates

At the recent 2016 Google Performance Summit, we heard a number of announcements around Google's advertising and analytics platforms. We've…

9 years ago

Getting Your Feet Wet in the Data Lake: Analytics 360 in BigQuery

I am really fascinated by BigQuery. The ease of use and the speed it offers to handle really large amounts…

9 years ago

Muhammad Ali Shook Up Social Media – Over 2.5 Billion Twitter Impressions

Today is the funeral and prayer service for one of the greatest (if not the greatest) fighter of all time…

9 years ago

Migration from Adobe Analytics to Google Analytics 360

Transitioning web analytics platforms is a significant endeavor for any organization. This post assumes you are contemplating or perhaps have…

9 years ago

Troubleshooting Google Analytics with Google Tag Assistant

Ever wonder if your Google Analytics implementation was recording hits, events, pageview requests, custom dimensions, conversion pixels, etc., the way…

9 years ago

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