Paid Search

AdWords Retiring Manual Location Extensions

A few months ago, AdWords introduced upgraded location extensions that allow advertisers to pull addresses from their My Business account. Every…

10 years ago

AdWords Keyword Match Types

Understanding keyword match types is necessary to run a successful AdWords campaign. Match types give you the power to control…

10 years ago

Cardinal Path’s Bing Ads and SEO Training Now Available on Microsoft’s Virtual Academy

Recently, Cardinal Path had the opportunity to lead sessions on Bing Ads and SEO for Microsoft Virtual Academy (MVA). Thousands…

10 years ago

AdWords Default Settings That Are Wasting Your Money

Google AdWords is an amazing tool that enables you to drive qualified traffic to your site. You as an advertiser…

10 years ago

Data Visualization: Enabling data-driven business discussions

By now most organizations buy in to the fact that data is one of their most valuable assets and that…

10 years ago

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