Data Visualization: Enabling data-driven business discussions

Cardinal Path blog post

By now most organizations buy in to the fact that data is one of their most valuable assets and that they should be making their business decisions based upon insights they derive from it.  It sure helps when you present data to stakeholders in a format that they can both understand and appreciate. Data visualization … Read Full Post

Mobile Software Buying Trends for 2010

Cardinal Path blog post

Our friends at ElasticPath forwarded their 2010 Consumer Software Buying Trends report to me the other day. Of note was some interesting variations from what I had always assumed about mobile software downloads, as well as a fair share of confirmations. Some of its better findings were: The surveyed claimed that online content was their … Read Full Post

Adwords for Mobile Devices

Cardinal Path blog post

Using your phone for only actual calls or texts is a thing of the past. With faster connections and better screens, the amount of people surfing the web on their mobile device is increasing every year. Because so many people are using their phones to go online, maybe its time to take a look at … Read Full Post

Gmail SMS verification: details, reasons and stuff to try

Cardinal Path blog post

There was a time when life online was simple. You could have several email accounts with different names disconnected from one another and use one for your finances, one for work, one for personal email, one for letting all those “internet people” contact you, one for signing up to websites, and one just there so … Read Full Post

The Mobile Web – Trends and Predictions

Cardinal Path blog post

The mobile web is reaching a critical mass. The amount of mobile surfers is increasing dramatically, and we’re set for an explosion. CNN’s mobile site traffic has gone from 2.7 million page views a month, when it launched, to over 30 million. Neilsen reports that mobile growth has occurred 8x faster than PC internet growth. … Read Full Post

Benchmark Your Marketing Analytics Maturity

See how your marketing analytics performs against thousands of organizations. (Approx. 5 minutes).