A short while ago our own DavidF scored an interview with Eric Peterson of webanalyticsdemystified.com. For those who dont know him, Eric Peterson is an analytics consultant, keynote speaker, and author of numerous books on web analytics, such as: Web Site Measurement Hacks, The Big Book of KPIs, and of course Web Analytics Demystified. When not writing he acts as a consultant for the likes of PBS, the New York Times, Cnet, and The Wall Street journal. He is also a major proponent of free information, giving all of his research, his presentations, and his white papers away for free on his website.

What do you think the biggest change has been in the Analytics Industry in the past twelve to twenty four months?

I think that the biggest change we have seen in the industry is that there has been a dramatic surge in the interest in the study of web analytics primarily driven by the free Google Analytics service. Hundreds and thousands of companies around the world are looking now at web analytics that would not have before simply because there was a cost barrier in place.

What do you think is the biggest change that will be coming in the next twelve to twenty-four months?

The biggest stories right now are the newly improved Google Analytics version 3.0 product and the economy.

Message Sent

Thank you for registering.

Cardinal Path hosted a live session to connect with you and answer all your questions on Google Analytics.
Get all the expertise and none of the consultancy fees in this not-to-be-missed, rapid-fire virtual event.

Thank you for submitting the form.

Thank you for submitting the form.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Click here to download access the tool.

Message Sent

Thank you for registering.

Message Sent

Thank you.

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Thank you

Message Sent

Thank you.

Message Sent

Success!
Your message was received.

Thank you.

Thank you for registering.

Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.

Message Sent

Thank you for registering.

Thank you for your submission.

Your request has been submitted and a rep will reach out to you shortly.

Message Sent

Thank you for your interest.

Thank you for registering.

You should receive a confirmation email from GoToWebinar with your unique webinar login information. If you do not receive this email or have trouble logging in to the event, please email asmaa.mourad@cardinalpath.com.

Thank you for subscribing!

You're now looped into the world's largest GMP resource hub!

Thank you for your submission.

Thank you for your submission.

Thank you for your submission.

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Thank you for your submission.

Thank you for your submission.

Message Sent

Thank you for registering.

Thank you for registering.​

Paid media spend by Government websites increased a whopping 139% YoY in 2020.

2020 Online Behavior Live Dashboard

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

2020 Online Behavior Live Dashboard

Thank you for your submission.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Thank you for registering.

Message Sent

Success! Thank you
for reaching out.