Marketers are facing a new organizing construct. Privacy legislation and consumer expectations are set to uproot the current approach to reaching audiences. Hear from industry thought leaders and learn what this new digital reality will require from organizations in order to stay competitive.
Discover ways to solve for attribution with this use case around attributing online marketing efforts to in-store sales using the Google Marketing Platform & Google Cloud Platform.
Data is king, yet many organizations are overwhelmed, siloed, and ill-prepared to make their data work for them. Our experts walk you through developing a digital roadmap that translates volumes of data into actionable insights that drive revenue.