Attribution solutions have come and gone but the need to answer business questions, such as “which channels are contributing what amount of revenues?” is as important as ever.
Learn ways to help you model this journey through real-life examples of how folks are winning with attribution today.
This session offers a compelling combination of business-level and technical detail to give you a full picture of what’s possible with attribution, including some solutions you can set into motion right away.
Co-Chief Executive Officer, Cardinal Path
Director, Data Science, Cardinal Path