Safe Kids Worldwide initially started using Google AdWords and the Ad Grants program to help raise awareness, but internal marketing limitations and Google restrictions made it difficult for the organization to spend its initial $10,000 grant. Now, just 14 months … Read Full Post
Cardinal Path designed, developed, and deployed a highly customized digital analytics infrastructure solution that vastly streamlined and improved data collection, management, and accessibility for NPR and its member stations.
With pages dynamically generated based on search requirements, user submitted ads and more, Trader Corp was torn between purchasing, installing, and maintaining an expensive solution or missing out on large chunks of data. Our Google Analytics audit revealed a solution: a … Read Full Post