Cross Browser Testing, Website Authentication, Eye Tracking and more – The Monday August 8th Roundup | Cardinal Path Blog
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Cross Browser Testing, Website Authentication, Eye Tracking and more – The Monday August 8th Roundup

I was away last week packing my apartment and moving into a new neighborhood, so this is the first roundup in a while. I now live in a younger, hipper area with lots and lots of small dogs (that might be a bad thing…). Sadly it has increased my commute from 7 minutes to 20 minutes by bike. Oh, First World Problems.

This week we have posts on cross browser testing, website authentication, eye tracking and more.

Create

Attract

Analyze

  • L3 has a guide to tracking social media with web analytics. The process is fairly straightforward: track your traffic sources, sharing buttons, and filter all social media channels into their own mediums.
  • e-nor is being all technical and awesome again. This time describing how to track press releases, complete with code examples and all.

Optimize

  • GazeHawk has an article on Reddit, specifically how new users read it, and how experienced users read it. There is a fair difference between these, illustrating something that’s always bugged me about website tests: what happens when the experience of interacting with the website changes how people behave on it? It’s a pretty interesting look at how experience changes the way we interact with a site.
  • You want to feel depressed right now? Read UX Matters on embodied cognition and how it affects judgement and decision making. Yes, we really aren’t as rational as we think, even when we charge ourselves with being so. In one example, people in hiring positions were given heavier clipboards. In so doing, they rated the resumes they got higher. The article goes on to apply these principals to UX design rather well, making it a great read for anyone interested in this kind of psychology or UX.
  • Dan Lockton is finishing up his PHD, and in the process posting excerpts from his thesis on his blog. This week it’s behaviorism, and its relation

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