Writing well comes easier to some people than to others. But even for the best writers, getting good results is largely a matter of putting in the effort. In this post, I'll list a few tips that anyone can use … Read Full Post
Writing well comes easier to some people than to others. But even for the best writers, getting good results is largely a matter of putting in the effort. In this post, I'll list a few tips that anyone can use … Read Full Post
Last Wednesday was Michael Straker's webinar on Online Persuasion: The Power of Social Proof. For those of you who missed it, we've recorded it and have it up on our webinar page. I've also embedded the video below the jump, … Read Full Post
“Whom do you love, sir? I must admit, every time I use the word whom, I feel a bit uneasy. Though I'm uncomfortable using bad grammar — and I know stickers would bristle at an incorrect who — sometimes whom … Read Full Post
This is your last chance to sign up for this Wednesday's webinar on Social Proof, presented by Michael Straker While we normally think about social proof from the perspective of ecommerce, focusing on user reviews and testimonials, social proof applies … Read Full Post
As a teaser for next week's webinar, I'd like to provide one simple — if tragic — example of how incredibly powerful Social Proof really is. Have you ever noticed that the media rarely cover suicide stories? You hear about … Read Full Post
