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GOOGLE ANALTYICS AND SEARCH CONSOLE DATA INTEGRATION: Recent Google Analytics Update Provides Deeper Insights to Marketers

cockpit-crop

Where do you go when you want to understand how Google views your site? Whether you are looking for information on how Google crawls and indexes your site, how your landing pages are performing in search results pages or what … Read Full Post

Cardinal Path POV: Google Analytics 360 Suite

Cardinal Path Point of View: Ad Blocking

This week, Google announced its new Google Analytics 360 Suite, which consists of six products. To be clear, Google hasn’t released these products. They’ve made the announcement about a suite of analytics that nobody can buy yet. But the resounding … Read Full Post

YouTube Video Tracking with Google Tag Manager (V2) and Universal Analytics: A Step-by-Step Guide

This tag sends in the event data, that is pushed from the dataLayer, to the GA property.

In case you haven’t noticed, Google Tag Manager is getting an upgrade which will soon be automatically pushed by Google to all existing GTM V1 accounts starting June 1, 2015. Voluntary migration to this new version, V2, is also already … Read Full Post

Klipfolio introduces KlipStart for Google Analytics

Cardinal Path blog post

You can now create powerful interactive dashboards for Google Analytics in less than three minutes with KlipStart from Klipfolio. Start customizing and integrating new data sources with a full-featured free trial of the Klipfolio.

Digital Marketing and Digital Intelligence Courses Now Available Online

Opportunity Compass

At Cardinal Path, our purpose is to share knowledge in order to empower people to make confident decisions. We’re making the sharing of our Digital Marketing and Intelligence knowledge even easier with the release of our new online courses. Cardinal … Read Full Post

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