The Blog

Cardinal Path

How to get to know your customer with existing data? Step 1: Find your Data

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There is a treasure trove of data about your customers sitting  in different silos within your organization–and some of it may even be sitting in silos within organizations that you contract with. How do you uncover these pockets of raw … Read Full Post

Win a Pass to the Unbounce Call to Action Conference

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Cardinal Path is giving away passes to the Unbounce Call to Action Conference where you can attend sessions like: “How to Convert Like A Boss Using Old School Copywriting and New School Smarts” and “How to Optimize the Crap Out Of … Read Full Post

How mature are your Organization’s Digital Analytics?

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Does your organization have what it takes to effectively leverage its data for strategic planning and execution? Does your organization have a mature data analytics program? What is “Maturity”? “Maturity” describes how deeply and effectively your organization uses tools, people, processes … Read Full Post

Upcoming Live Webinar: How to Activate Big Data with Google BigQuery

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BigQuery is the key to unlocking business potential within humongous data sets. It’s lightning-fast, in the cloud, and pretty simple to use. BigQuery gives you the ability to: Query billions of rows in seconds Use a SQL-style query syntax Access … Read Full Post

Fun in Santa Fe, NM – What to do after training?

Sante Fe Google Analytics Adwords Training

Over the course of a month or a year (or it might have just hit you the other day) you may say to yourself, “I need to learn this skill. I need to be dangerous with this tool.” That feeling … Read Full Post

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