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Cardinal Path Acquired by Dentsu Aegis Network

dentsu logo

This was an exciting week for all of us with the announcement of Dentsu Aegis Network’s acquisition of Cardinal Path. A global media group that specializes in marketing media, digital, and creative communication services, Dentsu Aegis Network’s purchase of Cardinal … Read Full Post

Getting Started in your Web Analytics Career

Sikoursky Tenebro

Are you interested in getting into web analytics? Have you googled the term “web analytics career,” found Avinash’s blog posts ‘’Web analytics Career Guide from Zero to Hero’’ and “Analytics Career Advice: Technical & Business Rules,” and had your interest … Read Full Post

Google’s Justin Cutroni joins Cardinal Path for Ecommerce Webinar


Cardinal Path’s Ecommerce expert Nick Iyengar joins Google Analytics Evangelist Justin Cutroni to present an upcoming Internet Retailer webinar on October 22nd, 2015. Drawing from recent client work and the latest features available to Google Analytics users, these industry experts … Read Full Post

Cardinal Path Associate Director to Facilitate Canadian IT Standards Sessions

Nathaniel Payne, Cardinal Path

Cardinal Path’s Associate Director, Data Science & Engineering, Nathaniel Payne has been tapped to facilitate the face-to-face working sessions for the Information Technology Association of Canada’s (ITAC) Data Science & Analytics Steering Committee. “I’m honored to be part of this … Read Full Post

Google Breaks New Ground By Making Container Engine Generally Available


I’ve spent a lot of time working with Google Compute Engine over this past year, and want to share some of my learnings. For those of you not familiar with it, Google Compute Engine allows developers to create and run … Read Full Post

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