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Nathaniel Payne

Posts by: Nathaniel Payne

Heartbleed – Reinforcing the Importance of Data Security & Continuous Vigilance

Holding digital Earth

Over the past couple of weeks, the importance of remaining vigilant, as well as the importance of continued outward scanning, has been reinforced with the surfacing of the Heartbleed bug. This bug has even forced the shutdown of online tax … Read Full Post

An Inside Look – Universal Analytics (UA) Moves Out of Beta

Source: iStock Photo

Today, the digital analytics sphere received some very interesting news. Universal Analytics (UA), the expanded update to Google Analytics (GA), was released from Beta. For many months, Cardinal Path clients have been asking our service and delivery teams for details … Read Full Post

From Top of Mind to Real Time: Google Pushes Out Exciting New BigQuery & Compute Engine Changes

Source: iStock Images

This past week, Google announced some exciting new changes & feature enhancements to BigQuery that have captured my attention. The changes include significant enhancements to BigQuery’s streaming capabilities, Google’s Compute Engine, and AppEngine code management. It’s all pretty exciting news. … Read Full Post

The Challenge Of Advertising In The Big Game


Excerpted from Nathanial Payne’s blog post “The Challenge of Advertising In The Big Game” on This weekend, as I sat at home watching one of my favourite sporting events of the year, I found myself completely consumed by one of … Read Full Post

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