The Blog

How to log into multiple Google Accounts simultaneously

Chrome User Management

If you’re anything like me, you need access to multiple different accounts across multiple different services.  Granted using whatever services inherent user access system is ideal however it’s not always something you can control.  I also, like many consultants, have … Read Full Post

10 Ways to Improve Google Analytics Data Accuracy

Customer Insights with Google Analytics from Online Behavior

We’ve all been there. Everything on surface looks like it’s running smoothly. Data is coming in. The 30,000-foot view of your account looks like business as usual. You start upping your analytics game. Maybe you took some training and you’re … Read Full Post

7 steps to getting dashboards right the first time

7 STEPS TO GETTING DASHBOARDS RIGHT THE FIRST TIME

Data visualization tools, or dashboards as we’ll call them, are becoming increasingly popular as organizations look for ways to cut through the noise of their data and glean some insights that will help give them a business advantage. Data can … Read Full Post

Data Visualization: Enabling data-driven business discussions

Source: iStock Photo

By now most organizations buy in to the fact that data is one of their most valuable assets and that they should be making their business decisions based upon insights they derive from it.  It sure helps when you present … Read Full Post

How to Collect Precision Data with Events and Virtual Page Views

Without the proper tracking you can't understand all your visitors.

Google Analytics’ “tag every page with this code” method omits a new user’s ability to track page activities that don’t necessarily navigate the user to a new page. Two of my favorite features that address the need to track such … Read Full Post

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