The Blog

Cardinal Path

Busting Brackets with Data Science

Cardinal Path blog post

John Baronello, Cardinal Path’s Group Director of Digital Intelligence, recently had a piece published in AgencyPost: “How To Bust Buffet’s Brackets With Data Science” – possibly just to prove that metrics can be equally important and lucrative at both work … Read Full Post

5 Reasons to Stop Procrastinating on Universal Analytics

Cardinal Path blog post

Are you worried that upgrading to the new Universal Analytics version of Google Analytics will be painful? It doesn’t have to be and there may be good reasons why you want to get out ahead of it instead of putting … Read Full Post

Webinar on Using Google Tag Manager to migrate to Universal Analytics Announced

Cardinal Path blog post

Cardinal Path’s Stephane Hamel will present a session on how to use Google Tag Manager (GTM) to upgrade to Universal Analytics (UA) on February 6th, 2014. The webinar will be a practical demonstration coupled with best practices in using GTM … Read Full Post

A Roundup of New Tools for Digital Analysis

Cardinal Path blog post

Excerpted from Allison Hartsoe‘s blog post “The New Generation of Digital Analysis Tools” on online-behavior.com: A new generation of digital analysis tools is arriving. A generation where speed is king and customer data is united. If you’ve been buried with … Read Full Post

Blog post #777 will be the last blog post on VKI Studios blog

Cardinal Path blog post

It has been 1785 days, 777 posts and 1103 comments, since our first blog entry on April 24th, 2006. Now it is time to say goodbye to the VKI Studios blog, VKI Studios and our beloved Hippo. This is not … Read Full Post


Cardinal Path Training

Copyright © 2014, All Rights Reserved. Privacy and Copyright Policies.