Bethany Bey | Author | Cardinal Path Blog

Bethany Bey

Bethany is a Digital Marketing Consultant at Cardinal Path, managing paid search accounts across multiple platforms including AdWords, Bing, Twitter, etc. She also travels the country training AdWords 101 and 201 courses as a Senior Instructor for Cardinal Path Training Academy.Bethany enjoys eating almost anything, the strangest being bone marrow and chocolate covered ants.

Posts by: Bethany Bey

Customizing Ads with AdWords’ Countdown Function

Google Ad Countdown cropped

Customization is key with marketing and Google AdWords has some incredible tools that allow advertisers to quickly tailor the messaging of ads to drive action. One of my favorites is the countdown function, which automatically updates ads to let customers … Read Full Post

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