It’s Advertising Week in New York City, and Wednesday (Day 3) was part of the “Data Track” of the event. So of course, our very own Alex Langshur, (Senior Partner and Co- founder at Cardinal Path), was on the scene! Alex moderated a panel discussion aptly named “Masters of Data”, which discussed how to overcome the fear of “Frankenmetrics”, and how to tame the beast that is mobile data and measurement.
The industry experts– who included leaders at Adobe, Index Exchange, Viant, and Neustar, weighed in on how the future of “data driven” solutions might look.
Click here to watch a recording of the discussion.